Friday, April 10, 2009

Companies Need to Think Long-Term

Another company has announced it will try and use better practices to acquire the cocoa it uses to make it's chocolate products, this time Mars a major USA player in the business.

Sister and Brothers, is 2020 the best this huge company can do? I think not, considering there are other, often smaller chocolatiers who do follow fair trade and sustainable practices all ready. A huge company such as Mars could very well simply tell it's cocoa farmers "you will do things this way" and they could greatly influence such practices.

Let's think for a moment about other things chocolate companies could do as well for the environment but also their bottom line. As I get more and more offerings coming in for me to review, I get a lot of extra packing materials. Some is recyclable and biodegradable but frankly not nearly enough of it. Sure, the Styrofoam peanuts are cheap but if they fill up more and more land that's less land to grow the Sacred Bean on and thus higher and higher price for us who wish to enjoy or use chocolate. Do you really need to pack things in such huge boxes or boxes inside of boxes? I do wish more chocolatiers thought about this because their decisions will impact the future of their production and our abilities to buy their candies, drinks, and ingredients. In my reviews I will always let you know what companies take all these things into consideration so you can make the wisest choices.

While I agree that companies like Mars and Cadbury and others are taking a good first step, they need to do more. If you agree, think about writing to them and letting them know how you feel. Money talks in this world.

Sisters and Brothers, may you too take the time to slowly appreciate what the Divine and human ingenuity have offered you in chocolate.

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